Bilzin Sumberg
Bilzin Sumberg is South Florida’s preeminent commercial law firm, home to a team of lawyers who deliver trusted counsel to companies that are driving the local economy, fueling inbound investment, and bringing life to the region’s most impactful developments and infrastructure improvements. While a leading Florida firm – Bilzin Sumberg was challenged with building national exposure. Additionally, when COVID-19 put the world on pause, Bilzin Sumberg needed a PR campaign that would position it as a valuable resource to the community and emphasize that the firm was still stable and servicing clients.
Led by current Interdependence Vice President Jackie Dadas-Kraper, the nationwide campaign positioned Bilzin Sumberg as a leader at the forefront of the matters shaping its respective practice areas while highlighting the firm’s diverse team, mentorship programs and community work. The campaign drove timely thought leadership opportunities for real estate, land development, government relations, environmental, corporate law, joint ventures, domestic and international tax and estate planning, business litigation, finance and public-private partnerships practices– positioning the firm as a major industry player that can handle the most challenging, multifaceted and sophisticated work.
See increases of 300-400% in conversion rates powering far more media placements.
