Integrated Communications Services
The smart device, digital lifestyles of today have made your audiences highly connected but hard to reach; informed yet skeptical; and more selective with short attention spans. The right messaging targeted across the right mix of online and offline marketing channels has become paramount and difficult to achieve.
First and foremost, you need to really know your brand and goals. What authentic story does your brand need to impart to your target audience segmentations, and, more specifically, to what buyer personas within those groups? How will you get your unique story in front of these individuals and what are your most pressing sales and marketing goals?
Interdependence will help you craft this solid foundation and launch integrated marketing campaigns. If demand generation to increase brand awareness and educate the market about your product is the goal, Interdependence will optimize the right marketing channel mix and craft persona-specific campaigns for this important first stage of the sales funnel. With sales being the ultimate goal, we are committed to generating decision-maker qualified leads, engagement by engagement, moment by moment, on their customer journey. If they don’t convert today, we can carefully nurture them until they are ready tomorrow.
Let Interdependence get your authentic story out over the perfect blend of channels and help you create memorable, unique moments and inspiring engagement for your prospects on their journey. Together, we can make your brand experiences positive emotive reactions, realized call to actions, or engaging interactions. Whether organic or paid channels, digital or in-person experiences, our specialized, expert teams bring your brand and goals to life.
- Integrated Marketing Strategy & Campaigns
- Brand Strategy, (Re)Positioning, and Storytelling
- Target Audience & Persona Development
- Demand Generation
- Lead Generation
- Content Development
- Email Marketing
- Public Relations
- Influencer Marketing
- Social Media Marketing
- Content Marketing
- Website Development
- SEO / SEM
- Events and Sponsorships
- Sales Promotions